Campaigns

The simple guide to a Nurture email campaign with storytelling

You've collected a potential customer's email address on your website, which means they're ready to receive more information about your offer. Now it's about nurturing the relationship with him. With a Nurture email campaign, you can guide you buyer...

Read the article

Editors choice

The simple guide to a Nurture email campaign with storytelling

The advantages and limitations of ChatGPT for content creation

The 5 best strategies for selling successfully in difficult times

The 5 best marketing tips for difficult times

Subscribe to our blog

The top 5 marketing content assets your sales rep needs

The concept of content marketing has already become the new paradigm of inbound marketing. Sales reps are now just as responsible for deploying...

Read the article

Important lessons from B2B viral campaigns done right

B2B ad campaigns are often run as an afterthought, because a lot of companies think that they can’t be as effective as B2C campaigns. This idea is...

Read the article

3 ways to improve your content marketing plan

In 2013, Google stopped giving out keyword information that it had long provided as an analytics tool. At the time, many interpreted this as a shot...

Read the article

From customers to Promoters: don't stop nurturing your existing clientele.

In the world of inbound marketing, more often than not lead nurturing gets associated with focusing your content marketing strategies only on...

Read the article

Step by step guide to launching your first campaign with HubSpot

This document provides a high-level guide to getting started with HubSpot. It outlines the essential first steps to using HubSpot, starting from...

Download the white paper now

The 3 most common social media mistakes to avoid

A great social media campaign is essential to growing your business, even for B2B firms. B2B social media efforts naturally differ from B2C—for...

Read the article

Top 5 inbound marketing blogs

In a world where people can fast-forward through commercials and install pop-up blocking software, inbound marketing earns a customer’s interest,...

Read the article

Implementing the most efficient marketing practices

Small businesses, especially startups, are told repeatedly that they should stay lean. Only by treating this idea as a guiding principle, it’s said,...

Read the article

5 examples of great LinkedIn Showcase pages

Is your business targeting more than one audience? If yes, are you already using LinkedIn Showcase Pages? If the answer here is no, it’s high time...

Read the article

5 upcoming digital marketing webinars to attend

There's a constant stream of marketing webinars. Content marketing, inbound marketing, marketing automation, email marketing...you name it. Webinars...

Read the article

What does the new EU data protection regulation mean for marketers?

March had marketers in Europe somewhat on edge, as they awaited the decision of the European Parliament on the proposed Data Protection Regulation....

Read the article

European countries that should invest in inbound marketing

While inbound marketing in Europe is steadily on the rise, it offers many opportunities that have not been grabbed by European companies yet. Inbound...

Read the article

2014 so far: a look back at the B2B marketing predictions from leading research firms

Before you know it, it's already April. We're well into the year and in taking care of business might have gotten somewhat immersed in day-to-day...

Read the article

Our digital sales & marketing blogs

Staying up to speed with the latest digital sales and marketing approaches is time-consuming.

Our blog provides tried and tested best practices delivered directly to your browser or email so that you can stay effortlessly up-to-date and remain focused on generating more leads for your business.