Resources

White papers, case studies, templates, and more to help you grow.

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Free digital marketing resources for you to download

Our digital marketing resource library provides marketers with the tools you need to build a solid demand generation strategy and programmes.

Worksheets

Download our worksheets and canvases to get started with your own assets to improve your business.

BrandScript worksheet
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BrandScript worksheet

Write your story with this free BrandScript worksheet. It’s a template that shows you exactly how to create your story with confidence.
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Case study interview questionnaire worksheet
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Case study interview questionnaire worksheet

Use case study interview questionnaire worksheet to develop your success stories
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Content inventory spreadsheet template
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Content inventory spreadsheet template

Audit and map your content into the customer's journey to drive growth
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Creating copy with ChatGPT guide
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Creating copy with ChatGPT guide

Reduce time and resources when creating content  with this guide that shows you how to write with ChatGPT
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Marketing video creation checklist
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Marketing video creation checklist

The core points and pointers to creating videos that convert 

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Product demo creation checklist
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Product demo creation checklist

Create compelling demos that will get your prospects interested in your solution
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Product demo script canvas
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Product demo script canvas

Create compelling demos that will leave a lasting impression on your audience

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Storytelling website wireframe
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Storytelling website wireframe

Apply storytelling methodology to create a compelling website that will capture your prospects interest
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Switzerland’s FADP checklist
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Switzerland’s FADP checklist

Make your company fit for Switzerland’s revised Federal Act on Data Protection (FADP)
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Authentic Marketing Podcast

Join marketing experts Simon Harvey and Daniel Kleber on Authentic Marketing, the weekly podcast that provides proven tips to improve your sales and marketing efforts and help your business grow. Subscribe to our weekly episodes dropping every Thursday on your favourite podcast platform.

White Papers

Improve your digital marketing knowledge with our in-depth guides, best practices and examples.

A B2B Guide to the Buyer Journey
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A B2B Guide to the Buyer Journey

This guide explains the important concepts behind a buyer journey and gives you practical examples to help you build your own.

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Building and Maintaining your Email List
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Building and Maintaining your Email List

Grow, sustain and ultimately improve your email marketing lists and your email marketing techniques.

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Guide to B2B LinkedIn Lead Generation
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Guide to B2B LinkedIn Lead Generation

In this guide we dive into how to create an "All Star Profile" and use LinkedIn as part of your social media lead generation strategy.

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Guide to Content Marketing
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Guide to Content Marketing

This white paper will show you what content marketing is, how you can use it and what methods and mediums are available to you in order to make your content marketing campaign shine. 

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How to Design a Killer B2B Website
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How to Design a Killer B2B Website

This guide takes you through the process of creating a website targeted at B2B visitors. It covers design, content creation, lead conversion, budgets and the supporting technologies.

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How to Sell Marketing Automation to Your Boss
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How to Sell Marketing Automation to Your Boss

An in-depth look into the world of marketing automation. We uncover the benefits and pitfalls associated with modern marketing technologies, and look at how to best implement them within your business. We also take a tour of the marketing automation vendor landscape.

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Step by step guide to launching your first campaign with HubSpot
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Step by step guide to launching your first campaign with HubSpot

This document provides a high-level guide to getting started with HubSpot. It outlines the essential first steps to using HubSpot, starting from logging your team in, to launching your first trackable form and landing page.
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The B2B Guide to Inbound Marketing
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The B2B Guide to Inbound Marketing

A guide to the strategies, processes and tools to help you solve your biggest marketing challenges and become leader at inbound marketing.

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The B2B Marketer's Guide to Lead Scoring
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The B2B Marketer's Guide to Lead Scoring

In this guide we explain exactly what lead scoring is, why you should do it, and how you can accomplish this in your marketing automation tool.

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The B2B Marketers Guide to GDPR
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The B2B Marketers Guide to GDPR

This guide provides a practical run-down of everything a B2B marketer needs to know to ensure that your marketing activities are compliant to the latest EU privacy regulations.

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The Entrepreneur's Guide to Event Networking
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The Entrepreneur's Guide to Event Networking

A good event can turn visitors into customers, acquaintances into leads, customers into friends. Here are the secrets that others won't tell you.

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The Ultimate Guide to Lead Nurturing
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The Ultimate Guide to Lead Nurturing

In this guide, we look at the steps that your leads go through in the buying process and the most effective ways to engage and guide them through to a sale.

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Data Sheets

Our data sheets provide further details on Demodia's digital marketing solutions and services.
Demodia Corporate Overview
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Demodia Corporate Overview

Numerous companies are unable to match their marketing aspirations solely through internal skills and capabilities. That’s why we established Demodia.

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Eloqua Marketing Automation Service Packages
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Eloqua Marketing Automation Service Packages

An overview of Demodia's marketing automation operations and services packages for the Oracle Eloqua platform.

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Hubspot Marketing Automation Services Packages
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Hubspot Marketing Automation Services Packages

An overview of Demodia's marketing automation operations and services packages for the Hubspot marketing platform.

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Pardot Marketing Automation Services Packages
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Pardot Marketing Automation Services Packages

An overview of Demodia's marketing automation operations and services packages for the Salesforce Pardot B2B marketing platform.

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Step-by-Step Guide to Getting Started with Pardot
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Step-by-Step Guide to Getting Started with Pardot

This document provides a high-level guide to getting started with Salesforce Pardot Marketing Automation. It covers the key steps that you need to follow in order to successfully plan, configure, implement and execute your first automated programmes

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