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The simple guide to a Nurture email campaign with storytelling

You've collected a potential customer's email address on your website, which means they're ready to receive more information about your offer. Now it's about nurturing the relationship with him. With a Nurture email campaign, you can guide you buyer...
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5 Email Marketing Trends for 2018
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5 email marketing trends for 2018

We’re still at the start of January, which means that it’s a perfect time to get ready for the year ahead. As always, that means anticipating...
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3 Marketing Myths Debunked in 2017
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3 marketing myths debunked in 2017

With the new year just started, it’s an ideal time to look back, as well as to the future. In previous posts, we discussed what the new year will...
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The 12 Days of Marketing Christmas
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The 12 days of marketing Christmas

On the first day of Christmas Demodia sent to me ... a digital marketing plan
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Our Digital Marketing Forecast for 2018
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Our digital marketing forecast for 2018

Some people send Christmas cards over the festive season, but we are a marketing agency so we find making blog posts much more fun and hopefully more...
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Step by step guide to launching your first campaign with HubSpot

This document provides a high-level guide to getting started with HubSpot. It outlines the essential first steps to using HubSpot, starting from...

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Using Lead Nurturing to Support the Buyer Journey
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Use lead nurturing to support the buyer journey

To turn your prospects into clients, you’ve got to nurture your leads.
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How To Create Ads Your Users Won’t Hate (and Google Won’t Penalize)
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How to create ads your users won’t hate (and Google won’t penalize)

You’ve probably heard the big news by now: Google has begun penalizing sites that use “intrusive” ads (a.k.a. pop-ups) and marketers who use them...
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Our 5-Step Guide to Creating a Winning Digital Marketing Strategy
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Our 5-step guide to creating a winning digital marketing strategy

Does your business have a digital marketing strategy?
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The State of Marketing in 2017: A Futuristic Blog Post
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The state of marketing in 2017: a futuristic blog post

We can all agree that 2016 was an interesting year. Of course, we mean interesting as the word in the Chinese curse, “May you live in interesting...
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What NOT to do on Social Media
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What NOT to do on social media

Sun Tzu most likely asked someone to read over the Art of War before writing it down on bamboo. To be able to discern between illusion and reality is...
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Social Media Strategy (Part 4): Choosing the Right Channel
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Social media strategy (part 4): choosing the right channel

Part 4: Positioning: How to Choose the Right Social Media Channels This is the fourth part in our series of blog posts about The Art of Marketing...
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Social Media Strategy (Part 3): The Plan of Attack
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Social media strategy (part 3): the plan of attack

This is the third part in our series of blog posts about The Art of Marketing Strategy. In previous chapters have discussed the importance of having...
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Social Media Strategy (Part 2): The Calculations
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Social media strategy (part 2): the calculations

This is the second in a series of blog posts about The Art of Marketing Strategy and tactics. In our first post, we talked about scheduling social...
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