Data and Processes

The best tips on how marketing works with the new Swiss FADP

You have CHF 250,000 left over that you want to invest in a fine? Then you can stop reading now. Do you already comply in detail with the European General Data Protection Regulation (GDPR) for all your marketing activities and data? Then you can...

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Editors choice

The best tips on how marketing works with the new Swiss FADP

Effective demos: The right demo at the right time

How to avoid boring demos

5 key elements in creating a compelling demo that wins sales

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Three myths about marketing automation that could be hurting your small business

In the world of digital marketing, the word on everyone’s lips at the moment is “automation.” Most companies have already automated at least some...

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Marketing automation review: SharpSpring

In this second post in our series of marketing automation platform reviews, we review SharpSpring and put it head-to-head in a grueling series of...

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Marketing automation review: oracle eloqua

In this the first in our series of reviews on marketing automation platforms, we will take a look at some of the major players in the marketing...

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The marketing automation review

Modern marketers are faced with numerous challenges surrounding the effective creation and distribution of interesting and engaging content. Data...

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Product demo script canvas

Create compelling demos that will leave a lasting impression on your audience

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Dynamic workplaces deserve SharpSpring dynamic email

Personalised email delivers six times higher transaction rates and generates 58% of all the revenue. (You can find more email statistics here.) In...

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What’s new in the SharpSpring 2016 summer release

Just two years ago the SharpSpring marketing automation platform was new and unknown. Today it boasts a fantastic 1,000 agency partners which run 10,...

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Your personal marketing concierge

You have just arrived in a new city without a plan or idea of what to do. Who you gonna call? No, not Ghostbusters, but the concierge at your hotel...

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Location, location, location – the mobile marketing phenomenon

We know how important location is for the real estate market, but did you know that it is just as important when marketing any products and services?...

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Where is EU's safe harbor in the stormy waters?

The events that took place last Friday changed not only Paris, but the whole Western world. Among everything else, they brought the attention back to...

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12 things to do in Las Vegas when you're not at enterprise world

What do blackjack, Mike Myers and ECM all have in common? The attendees of the OpenText Enterprise World will be able to experience the three of them...

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