Engage with your customers through on-demand webinars and podcasts
Organisations are looking for ways to save money, and have no requirement for travel or expensive venues. As a result, webinars are fast becoming the most popular way of engaging with prospects or customers. They are no doubt a convenient way to convey information, and when run effectively they can be a valuable marketing tool.
Record once, play back many times
On-demand webinars and podcasts can provide substantial cost savings and increased productivity over their live alternatives. They allow your presentation to be recorded once and watched as often as required, at times that suit your viewer. They also introduce a new social factor which traditional seminars lack: if an individual finds a session interesting, they can readily pass on the link to colleagues or post it on forums, thus generating more interest.
Demodia's team have been producing online video and audio seminars for many years. We will help you to understand and make best use of podcast and on-demand webinars as a mechanism for delivering your message. Your sessions are recorded well in advance of their release date. We then produce slides and other animations along with the audio to produce the finished product. Unless you plan to run live Q&A, there is no need for your presenters to join any sessions.
Get in the social mix
When mixed with other Social Marketing strategies such as communities, blogs or social networks, a webinar series can prove a great way to engage with and excite new clients or your existing customer base. With the cost of acquiring a new customer being substantially higher than the cost of maintaining an existing one, webinars become something you can’t afford to overlook.