Let Demodia nurture your prospects
through the buying process
Demand Generation
Demand Generation is the focus of targeted marketing programs to drive awareness and interest in an organisations's products and/or services. It involves the marriage of marketing programmes coupled with structured sales processes. That said though, Demand Generation is about helping customers navigate the buying process, not just helping the sales person through the selling process.
Through solutions such as Pardot and Eloqua, organisations are able to gain insight into their online visitors, building up a profile of their interests whilst at the same time personalising their experience to provide them with content and offers of most interest to them.
Demodia provides the following services to our clients to assist them in defining and building their online nurturing programmes:
- Design of lead nurturing and scoring programmes
- Automated programme design and building
- CMS / WCM system deployment
- Microsite and landing page design and development
- Email template design and development
- Content authoring
- Mobile app (iPhone / iPad) and website development
- Social media
- Case study authoring
- Webinar / podcast authoring and production
- Multimedia creative and production
- Software demonstration production
- Collateral design and production (including product data-sheets and presentations)